Bulk SMS marketing is a communication strategy that allows businesses to send text messages to multiple recipients simultaneously. At Guru SMS, we provide a platform that enables you to reach hundreds or thousands of customers with a single message. This approach is cost-effective, has high open rates (typically over 95%), and delivers messages almost instantly, making it ideal for time-sensitive promotions, alerts, and updates.

WhatsApp Business API is the enterprise solution that allows companies like yours to communicate with customers at scale through WhatsApp. Unlike regular WhatsApp, the Business API supports automated messaging, integration with your existing business systems, and formal verification with a green checkmark. With Guru SMS's WhatsApp Business solutions, you can send rich media messages, collect customer feedback, provide support, and maintain detailed conversation histories—all while reaching customers on their preferred messaging platform.

Yes, DLT (Distributed Ledger Technology) registration is mandatory in India for sending promotional SMS. This regulation, implemented by TRAI, helps combat spam messaging and protects consumers. Guru SMS can guide you through the entire DLT registration process, including entity registration, content template creation, and sender ID approval. We ensure your campaigns remain compliant with all regulatory requirements, helping you avoid message blocking and potential penalties.

Guru SMS typically achieves delivery rates between 98-99% for transactional messages and 90-95% for promotional campaigns. These rates vary based on several factors including message type, recipient list quality, delivery time, and network conditions. Our platform automatically optimizes routing paths and attempts multiple retries to maximize deliverability. We also provide detailed delivery reports so you can track every message's status in real-time.

Absolutely! Guru SMS offers flexible scheduling options for all your campaigns. You can plan messages days, weeks, or even months in advance, selecting specific dates and times for optimal engagement. Our platform supports recurring campaigns (daily, weekly, monthly), time zone-based delivery, and batch scheduling to prevent network congestion. The user-friendly calendar interface makes planning your communication strategy simple and efficient.

Guru SMS provides comprehensive analytics to measure campaign performance. Our dashboard displays key metrics including delivery rates, open rates, click-through rates (for messages with links), and conversion tracking. You can access detailed reports showing message status for each recipient, geographic delivery patterns, and engagement times. We also offer A/B testing tools to compare different message formats and content, helping you continuously improve your campaigns based on real data.